Is your business ready for an agency — or a marketing hire?

Answer five questions and see your readiness score right away. No account, and no email needed to see it.

Question 1

Question 1 of 5

Could you say, in one sentence, who you sell to and why they choose you over the alternative?

Yes — and my team would say the same thingYes, but it takes me a few sentencesIt depends who you ask in the companyNot really — we serve many different customers

Question 2

Question 2 of 5

When a new enquiry arrives, what usually happens?

Someone owns it and replies within hours, and it's trackedSomeone replies, but tracking is inconsistentIt gets picked up when someone has timeWe don't really have a process

Question 3

Question 3 of 5

Do you know your cost per lead, and where your best customers came from?

Yes, bothOne of the twoRoughly, but not in numbersNo

Question 4

Question 4 of 5

Who would spend a few hours a week steering your marketing — approvals, inputs, feedback — whether it's run by an agency or by someone you hire?

A named person with time set asideMe, but my calendar is already fullWe'd assume whoever runs it handles everything

Question 5

Question 5 of 5

If results took four to six months to show, could you keep funding your marketing?

Yes, comfortablyYes, but it would be tightWe'd probably cut it within three months

0 of 5 answered

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